City of Economic Development Department Receives Excellence Award for Film Campaign – City of Albuquerque
October 6, 2021
For the second time in a row, the Albuquerque City Ministry of Economic Development (EDD) received an Excellence in Economic Development Award from the International Economic Development Council (IEDC). The IEC’s Excellence in Economic Development Awards recognize the world’s best economic development programs and partnerships and are presented at the IEC’s annual conference.
“Albuquerque has everything the film industry needs to make a great production – and a great home,” said Mayor Tim Keller. “The film industry is a ray of hope for our community and we are determined to continue to create a film-friendly environment that enhances our economic landscape every day. This is the place for film and television productions. “
EDD is recognized by the IEC for the “Lights, Camera, Albuquerque!” an advertising campaign promoting the film in Albuquerque and the Albuquerque Film Office. The campaign launched in early 2021 and showcases the city’s robust and highly competitive film production industry. Advertisements appeared in Site Selection, MovieMaker, and Deadline Hollywood magazines.
“The winners of the IEDC Excellence in Economic Development Awards represent the best of economic development and illustrate the leadership that our profession seeks every day,” said 2021 IEC CEO Tom Kucharski. “We are honored to recognize the more than 100 communities whose marketing submissions, projects and partnerships have improved the regional quality of life.”
The rise of large studios that have brokered long-term investment deals in the city – such as Netflix and NBCUniversal – has cemented Albuquerque’s position as a vibrant film and entertainment hub and attracted regional offices for national and international production companies. Netflix alone invests more than $ 500 million in capital, $ 1 billion in manufacturing spending, and creates more than 2,000 jobs in the city.
“Film is one of the key industries we are focusing on in our long-term economic development strategy and we are pleased that the IEDC has recognized our efforts to promote Albuquerque as a premier location for filmmaking,” said Damian R. Lara, interim director of EDD. “Albuquerque is a great place to film and a great place for industry professionals to call home.”
The IEC’s 25 award categories recognize organizations and individuals for their efforts to create positive change in urban, suburban and rural communities. The awards are judged by a diverse jury of business and community developers following a nomination process that took place earlier this year. The IEC received over 500 submissions from four countries.