Ledes from the Land of Enchantment

Fourth Caliche’s Frozen Custard opens on the North Main

LAS CRUCES – Frozen Custard fans, rejoice! Caliche’s Frozen Custard’s fourth location officially opened on North Main Street Monday, in time for the local company’s 25th anniversary.

In February of this year, the company’s president, Javier Morales, told Sun News that plans to expand the business began as early as 2017. Construction began shortly after the announcement.

Morales also mentioned that the company plans to expand further into north and central New Mexico and west Texas.

More:Owners are closing Mesilla Restaurant Josefina’s Old Gate and expanding Rio Grande Winery

Founded in October 1996 as Scoopy’s Frozen Custard, the company has grown to have multiple locations in Las Cruces and one in Alamogordo. Almost always there is a line of customers waiting to order a Big Hawaiian Caliche, Mango Dango sundae or to create their own dessert with a mixture of fruits, nuts, sweets or sauces.

Customers can also try the treat of October: the seasonal pumpkin pie sundae and caliche.

More:Corner Deli reopens under new ownership. Here are the details.

Visit Caliche’s new location daily between 11am and 10pm at 1000 Lennox Ave., behind the Mister Car Wash. Or visit one of the company’s other locations at:

  • 131 N. Roadrunner Pkwy., Las Cruces
  • 590 S. Valley Dr., Las Cruces
  • 2251 N. White Sands Blvd., Alamogordo

Leah Romero is the trend reporter for Las Cruces Sun-News and can be reached on Twitter at 575-418-3442, [email protected] or @rromero_leah.

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